White Lodging BENCH DIR SALES/MRKTING - REGION 5 in Miami, Florida
Responsible for generating top line revenue to exceed budget expectations.
Work closely with General Manager and sales team to develop and implement an effective marketing plan.
Direct the sales effort as described in the marketing plan.
Position is Miami-based, with potential to travel to any White Lodging hotels.
Other duties as assigned.
Candidate must have the following skills and experience:
5+ years of hotel sales leadership experience.
Hands-on professional with a passion to motivate others and a willingness to personally demonstrate a successful method of selling beyond goals and expectations
Have knowledge and experience in writing, directing and executing marketing and action plans annually and quarterly
Excellent skills in team building, selecting talent, training, mentoring and developing a sales team and achieving goals
Extensive experience in managing the daily operations, directing the effort, executing and exceeding weekly sales call goals, teleprospecting calls, hotel site tours and cold calls goals
Effective communication skills to establish strong customer relationships and repeat business opportunities through a pro-active leadership style
Managing the sales effort through forecasting, budgeting and yield management to achieve and exceed top line goals
Drive revenues through new business opportunities and develop a strong customer base
Pro-active sales approach to saturate and penetrate accounts that meet the hotels quarterly goals
Professional and effective written correspondence, proposals, bids and follow-up must be demonstrated
Creativity, enthusiasm, passion and drive are required to be successful in this position.